[Introduction] Peniel World Corporation produces a wide variety of products using wasabi, which is an indigenous plant that powerfully sterilizes harmful germs, fungi, insects, and dust fungi, and has a great number of health benefits when consumed as food, with hopes to create a more fragrant world. The Ministry of Science and Technology set up a team to develop technologies on harnessing indigenous plants as part of 21st Century Frontier R&D Project to protect indigenous plant resources under a national management framework. Research is also being carried out in the academe on ways to use indigenous plants at a time when environmental pollution is harming the ecosystem and even posing a threat to the health of humankind. There are many initiatives being taken in the private sector in both Korea and around the world to leverage wasabi and other plant extracts for aroma therapy, walking in the woods, and herb and aroma products. As the company is committed to continue its analyses and studies in wasabi and its commercialization in order to provide health benefits to all mankind, Peniel World aspires to grow into the world’s number one company harnessing wasabi. [Main Products] Sterilizing aesthetic soap, deodorant, air freshener, and various necessities using natural wasabi as the main ingredient [Vision] Peniel World is in pursuit of an eco-friendly business as a producer of a wide variety of products made out of Wasabi, whose research found its ability to destroy and sterilize germs, fungi, insects, and dust fungi, and also found its health benefits when consumed.