This is a new glove-shaped bubble toy that can make lots of bubbles in a very short time. Users simply dab the hole-topped glove with a generous dose of bubble liquid and wave it in the air to start the bubbly fun!
● How to use
First, open the product packaging and carefully take out the plastic bag of bubble liquid. Second, open the bubble bag by unzipping it. Third, put on the “Bubble NORI" glove, with the side with many holes on top of your hand. Finally, apply bubble liquid to the top of “Bubble NORI’, and shake and wave your hand in the air to start the bubbles flowing.
Normally, bubble toys are boring to children due to the lack of dynamic motion. However, XrisP’s “Bubble NORI” instantly instigates vigorous physical movement in children and along with that, fun. Note that “NORI”, the main character of animation “RollerCoaster Boy NORI” broadcast on KBS2TV, is printed on the product so it is more kid-friendly. Because of its unique product identification/branding, it is easily differentiated from other bubble toys. Also, since it doesn’t use batteries, is not made of hard plastic, and is mostly made up of vinyl and a plastic bag, it is extremely light and portable. These characteristics make Bubble NORI both safe-to-store and easy-to-move. It is a semi-permanent product which is free from any mechanical problems or battery charging issues. If there is enough liquid for bubbles, Bubble NORI can be used for long time, wherever and whenever the users want to play.
● Overview of the Children’s Market
The size of the children’s industry in Korea was US$ 8 Billion in 2002 and has continuously increased so that it is now more than US$ 40 Billion in 2018. Even though low birth rate is an issue, the rise of the “Gold Child” has shaped this upward trend in the children’s industry. The industry thrives as there is an ever-growing need for child caregiving services to support the working couple and maintain the nuclear family in today’s busy economy.
● Bubble Toys
Although smartphones have taken the interest of most kids these days, the toy market is still showing growth. Bubble-themed toys, which take up approximately 0.2% (US$ 45 Billion) of the toy market, are still developing their market size. XrisP character good’s own “Bubble NORI” is targeting to capture about 20% (US$ 9 Billion) of the bubble toy category market. Currently in development, Bubble NORI is aimed at adults to be used at parties, club events, or for cheering (e.g. sporting events). We are expecting 30% of the market share which is about US$ 13.5 Billion.