The person in charge
Da Kyuong Lee
8 Seongnae-ro 6ga-gil, Gangdong-gu, Seoul (05400)
◈ ABOUT COMPANY
Founded in January 2011, Dain First Co., Ltd unfolded the business centered on the elegant, high-end lifestyle items.
In April 2014, Dain First signed an official license agreement on ESPERIENZA: ESPERIENZA, a brand of Italy's authentic Gucci family, met with the Korean technology to release the functional stockings and fashion leggings made in Korea.
Released in May 2016, ESPERIENZA's unique fashion leggings were acknowledged for the special traits to win the 'Innovative Brand Award' at the '2016 Hi-Seoul Award,' and acquired the certification as the accredited exporter for the place of origin, further strengthening our export competitiveness.
◈ ABOUT BRAND, YES MADAM
Yesmadam reasonably suggests quality products that are essential for real life.
We will fundamentally oppose the garbage, reduce unnecessary consumption, and think about the environment. But we keep the elegance from simplicity.
With a mother's heart, and with the elder's heart
Mommy is right, YESS, MADAM